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San Francisco

Go Getters Deli Gets a New Name

In an effort to be more synonymous with the Mexican dishes on its menu, Go Getters Deli (100 Gough) recently changed its name to Don Agapito's.

Don’t expect anything new on the menu, which includes everything from burgers to burritos. Only the name has changed, and nothing else.

According to Don Agapito's owner, Maria Baltazar, they changed the name to sound more authentic. "Customers kept asking us to change the name," Maria told us. "They would say, 'You have all this Mexican food, but you don’t have a Mexican name.'" Maria added that reaction to the change has been positive so far. "People have liked the new name," she said. How about you? Do you think the name makes a difference? Let us know in the comments.
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