Bay Area/ San Francisco
Published on February 02, 2014
Watch The Making Of Alternative Apparel
For your drizzly Sunday, here's a video of the construction of the new Alternative Apparel store on Hayes Street.

The store opened in December at 424 Hayes, which was previously home to Anna's Market. For roughly two months last Fall, they ran a provocative slogan in the windows while renovations took place inside. Now the company has posted the following video documenting the construction process, all set to a laid-back soundtrack. Enjoy: