SF sugar fiends, rejoice: candy-themed funhouse 'Candytopia' debuts today

Visitors frolicking in the Marshmallow Pit. (The marshmallows are fake.) | Photos: Kathleen Ngo/Hoodline

By Kathleen Ngo - Published on September 06, 2018.

Candytopia, the latest roving fun house sure to pop up in your Instagram feed, has opened its doors at 767 Market St. (at 4th St.)

Described on its website as a “sprawling sanctuary of confectionary bliss,” the experiential museum debuted in New York and Los Angeles before arriving in San Francisco.

It's the brainchild of Jackie Sorkin, owner of Hollywood Candy Girls. Her LA-based catering and event production company, specializing in over-the-top dessert and candy creations, was the focal point of TLC’s 2011 reality TV show “Candy Queen.”

In a Facebook video, Sorkin explains that her dream “was to create the most fantastical, magical, amazing, delicious world that is not only fun and beautiful and sensory overload and you lose your mind, but you’re happy and everyone belongs.”

Candytopia features seven saccharine rooms, one of the most notable being its art gallery. There, some of pop culture’s most recognizable faces— Snoop Dogg, Cardi B, and Prince among them — are comprised entirely of jelly beans, gummy bears, red vines, rock candy, sprinkles and jawbreakers.

Candytopia's art gallery features a candy recreation of Rodin's "The Thinker" (right) and a portrait of creator and self-appointed "Candy Queen" Jackie Sorkin (center).

This room also pays tribute to iconic artists like Van Gogh, Rodin, and Munch with sugary duplicates of their most famous works. Every piece included in the experience is accompanied by a “Candy Facts” sign highlighting its candy count, construction time, and number of grams of sugar.

Guests will have the opportunity to be blasted by rainbow confetti that shoots out of a pig’s rear, or take a dip in the “Instagram-worthy,” much-buzzed-about Marshmallow Pit, mentioned in nearly half of the 178 Yelp reviews for the Santa Monica outpost.

One of several photo opportunities at Candytopia. | Photo: Thuy V./Yelp

Even though licking or attempting to eat the installations is prohibited, visitors will have no trouble sating their sweet tooth, as chests of candy samples are interspersed throughout the exhibit. 

A visitor in a Lucha Libre costume taking advantage of a photo opportunity.

Candytopia is the latest in the growing experiential museum trend that's dominated the city's social media feeds in the past year. The popular Color Factory, born in SF, recently made the move to New York City, and an outpost of the Museum of Ice Cream continues to operate just a block away from Candytopia.

Asked why she brought Candytopia to San Francisco, Sorkin said, “To me, San Francisco represents a city that is welcoming to all. I wanted to create a place that is inclusive to all and exclusive to nobody.”

“Candytopia is a place for everyone. It’s just fun,” she adds.

This portrait of Apple co-founder Steve Jobs is unique to the San Francisco location.

Unique to San Francisco’s exhibit are candy portraits of Apple co-founder Steve Jobs and music artist Tony Bennett.

Additional Bay Area touches include a Golden Gate Bridge see-saw and sugary recreations of the Golden State Warriors’ NBA Championship trophies.

Candy recreations of the Warriors' championship trophies. 
An interactive component of Candytopia is the Golden Gate Bridge see-saw.

Candytopia runs September 6 through November 30. Tickets, available for purchase online only, are $34 for adults and $26 for children ages 4–12.

14 minutes ago
San Francisco Castro

Custom fine jewelry workshop Nick Engel & Co. opens in Castro

A new custom fine jewelry workshop Nick Engel & Co., which has been downtown for about 12 years, has opened in the Castro at 4011 18th St., formerly Mini-Chic and Turkish Modern. Read More

About 18 hours ago
San Francisco Civic Center

SF Public Library Main Branch to Reopen May 3

The SFPL reopening will only involve the first floor and a “browse and bounce” program, but the access to computers will also be part of the limited library operations. Read More

About 23 hours ago
San Francisco Embarcadero

Anthony Strong's SuperStella Van, Red Bay Coffee and more new businesses arrive at the Ferry Building

A spate of high-profile closures at San Francisco's once-thriving Ferry Building is being followed by some more positive news, as four new businesses announce openings at the iconic shopping and dining complex. Read More

1 day ago
San Francisco Castro Duboce Triangle

Community provides feedback & criticism at Harvey Milk Plaza redesign town hall

Last week, the Friends of Harvey Milk Plaza (FHMP) held two virtual town halls seeking community feedback about its plans to redesign Harvey Milk Plaza, and the new design team offered multiple new conceptual approaches. Read More