Dallas

Viral Nut Craze: Royal Roastery’s Middle Eastern Sweets Hit Richardson

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Published on April 07, 2026
Viral Nut Craze: Royal Roastery’s Middle Eastern Sweets Hit RichardsonSource: Google Street View

Royal Roastery has planted its flag in Richardson, opening its third and largest shop last Saturday at 1055 S. Sherman St., Suite 100. The New Orleans-born dessert and roastery concept is roasting roughly 80 varieties of nuts in-house and serving a lineup of Middle Eastern sweets that includes baklava, kunafa-style pastries, ricotta cheesecake, crepes and Arabic-style coffee. Public records show the Richardson buildout came with commercial vent hoods and rooftop units to support all that in-store roasting.

As reported by Community Impact, the shop launched last Saturday and is already using its social channels to highlight both its in-store menu and behind-the-scenes production work. Project filings with the Texas Department of Licensing and Regulation list the site as a roughly 4,900-square-foot roastery buildout, a size that points to a space designed for high-volume roasting rather than a simple dessert counter.

What you'll find inside

The menu blends grab-and-go nut mixes with plated desserts and the brand’s trend-driven creations. According to The Dallas Morning News, Royal Roastery gained traction with viral Dubai-style chocolates and other decadent confections that helped propel growth beyond its New Orleans and Houston locations. On its own story page, Royal Roastery traces its roots to New Orleans and lists the Richardson shop as its Dallas branch, with product pages featuring baklava, Turkish delight, coffees and packaged nut assortments.

Expansion and local context

Community Impact also notes that Royal Roastery’s social media posts tease a second Richardson outpost on Campbell Road, hinting that the company is eyeing multiple footholds in the city. According to the City of Richardson building permits, Royal Roastery is listed as the tenant at 1055 S. Sherman, and contractor records document mechanical and hood work tied to the project. That regional growth follows earlier New Orleans coverage of the brand’s success, including a profile in NewOrleansMom that highlighted its combination of roasted nuts, coffees and Middle Eastern sweets.