In a fresh move to curb the tide of accidents along the Pacific Coast Highway (PCH) within its jurisdiction, the City of Malibu has rolled out a new webpage designed to bolster safety and transparency. According to a release by the city, the webpage, found at www.MalibuCity.org/PCHSafety, aims to be the go-to spot for residents, travelers, and business owners searching for updates on the measures being taken to enhance the infamous highway's safety.
The city's officials are putting their chips on awareness and communication as crucial allies in their ongoing battle against the dangers that have branded PCH notorious for accidents. "Our goal is to create an environment where safety is a shared responsibility," City Manager Steve McClary declared.
Visitors to the newly launched webpage can expect to find a range of relevant information. Features such as City Updates, Event listings, Taskforce summaries, and notifications regarding legislative efforts are all set to bridge the information gap for those vested in PCH's safety. Moreover, the initiative includes a digest of current law enforcement campaigns by the LA County Sheriff’s Department and California Highway Patrol, aimed at bolstering traffic management and safe driving awareness.
Eager to involve the community at large, the city stresses the value of stakeholder engagement in striving for safer roads. "We believe that an informed community is a safer community," McClary articulated. Since 2010, PCH through Malibu has claimed 58 lives with more than 4,000 traffic incidents, over 1,600 resulting in injuries, and over 100,000 citations issued. The peril of this stretch hit close to home with the recent loss of four Pepperdine students on October 17, 2023, a somber reminder that prompted the council's November 13 local emergency declaration.
For continuous updates and resources, including traffic reports, statistics, and a comprehensive fact sheet of the city's efforts, the community is urged to frequent the webpage.
