Atlanta/ Food & Drinks
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Published on May 07, 2024
Nando's Supports Atlanta's Dat Fire Jerk Chicken with 404 Free Meals After BlazeSource: Wikipedia/Raysonho @ Open Grid Scheduler / Grid Engine, CC0, via Wikimedia Commons

In a gesture that melds cultural solidarity with corporate generosity, Nando's PERi-PERi Chicken is reaching out to an Atlanta-based Jamaican restaurant that was engulfed by flames last month. As Jay John, the owner of Dat Fire Jerk Chicken looked on, his establishment was destroyed by an accidental fire that erupted during their grilling operations on April 20. Caught in the very act of cooking, John prioritized safety and ensured everyone got out unharmed, as reported by WSB-TV.

The South African restaurant chain, Nando's, with its eyes set on an expansion in Atlanta, is stepping in by funding a total of 404 meals from the food truck belonging to the Jamaican restaurant now in ruins. This initiative will take place in front of the charred remains of the restaurant on Northside Drive. In the spirit of community support, these meals will be distributed free of charge starting at noon, as noted by FOX 5 Atlanta.

The public response is anticipated with keen interest, with any unserved meals by 4 p.m. pledged to be donated to PAWkids, a nonprofit organization with a mission to aid children and families by providing food and other essentials. This act of charity by Nando’s is heartfelt, recognizing the tragedy that struck another purveyor of flame-grilled cuisine. "We are honored to support Dat Fire and their campaign to rebuild by helping them serve the Atlanta community with their famous jerk chicken," the CEO of Nando’s PERi-PERi Chicken USA, John Fisher, said in a statement procured by FOX 5 Atlanta.

Alongside this act of gastronomic goodwill, a GoFundMe campaign has been launched by the owners of Dat Fire Jerk Chicken, hoping to gather resources for their quest to rebuild. Fisher, expressing admiration for Atlanta's cultural tapestry, remarked that their experiences in the city always left them inspired, according to a WSB-TV communication.

Meanwhile, Patrons and fans of Dat Fire can join in this communal meal-sharing event, uniting under the warm embrace of comfort food amidst the backdrop of shared resilience and the universal language of rebuilding from the ashes.