The golfing community in West Michigan has a new hub with the opening of the second PGA TOUR Superstore in the state, now ready for business in Kentwood. The store, which sits at 4100 28th St SE, threw open its doors with grandeur yesterday, according to WZZM13. General Sales Manager Brian Hughes expressed his enthusiasm about the store being the first in West Michigan, and shoppers were welcomed with a bonanza - roughly $30,000 worth of golf products given away during the celebration.
This newcomer on the golf retail scene is not just a place to snag gear; it also offers hands-on experiences for customers. From club fittings to lessons and in-house club repairs, the store is equipped with four practice bays, four simulator bays, and an 896 square-foot indoor putting green, WOODTV reports. "This is a booming golf market. With more than 50 golf courses in the area and rounds played in Michigan increasing by 6.7% last year," Hughes elucidated about the choice to set up shop in Grand Rapids.
Not just dedicated to golf, the PGA TOUR Superstore aims to cater to a broader range of sports enthusiasts as well. Beyond the fairways and putting greens, it provides a selection of racquets, paddles, and apparel for various sports. As a nod to the community, the store made a significant contribution, donating $15,000 to First Tee - West Michigan, an organization that aims to impact young people by providing educational programs that build character, instill life-enhancing values, and promote healthy choices through the game of golf, detailed in the report from 777score.
The store prides itself on delivering a welcoming experience to all, "Our Grand Rapids store provides a unique and welcoming experience for everyone, from beginners eager to learn the game to experienced golfers seeking an edge," Jill Spiegel, president of the PGA TOUR Superstore, commented in a statement picked up by 777score. Emphasizing the level of service provided, Hughes told WZZM13, "Something that really does set us apart is we have specific studios for our club fitting and our instruction. So when someone comes in to get fit in a studio, they are one-on-one with our professional fitter." The store's commitment to inclusivity shines, as Hughes acknowledges the rise of women and children in golfing, pointing out their participation growth of "about 40 to 45% growth in the last couple of years."
