Plan A Games is tapping into the New Orleans tech scene, establishing an engineering team to build its data analytics platform. The expansion, operating out of collaborative workspace The Shop in the Warehouse District, is set to boost high-skill jobs and consolidate the city's status as a beacon for tech talent and innovation-heavy companies.
With its roots in funding mobile game developers' user acquisitions, Plan A Games' data platform aims to crunch the numbers on mobile free-to-play game performance. "It's a global game, and Louisiana is playing to win," Josh Fleig, Chief Innovation Officer at Louisiana Economic Development, announced in an interview. The new tech venture is expected to add fresh expertise to the region's creative technology sector, reinforcing Louisiana's burgeoning reputation in the tech ecosystem.
In collaboration with Greater New Orleans, Inc., LED, and Tulane University, Plan A Games is not only focusing on technological development but also on nurturing local talent. Since its summertime launch, two Tulane engineers have already joined the team, with prospects of adding four to six more jobs in the near future. Further cementing its commitment to the area, the company has secured investments from two local venture capital firms, Boot64 Ventures and Innovation Catalyst.
Plan A Games CEO Gary Rosenfeld highlighted the company's enthusiasm for New Orleans' digital media culture, saying, "By developing our data platform here and collaborating with partners like GNO, Inc., LED, and Tulane University, we're proud to contribute to the momentum that's positioning Louisiana as a leader in gaming and technology innovation." This platform is touted as a key resource in understanding mobile games market dynamics, assisting developers in crafting more effective strategies for player engagement and user acquisition, according to the Louisiana Economic Development.
The company is likely to benefit from Louisiana's tax incentives tailored for the digital media and software development industry. Possible tax credits could reach up to 25% for qualifying expenses. Michael Hecht, President and CEO of Greater New Orleans, Inc., indicated the regional growth implications, asserting, "Plan A Games' decision to build its data platform in New Orleans is another sign of our region’s growing strength in digital media and software." These investments are paving the way for advanced, high-wage tech positions in the local job market, as mentioned in the same news.
