Sin City is about to get a lot more indulgent, one outlandish scoop at a time. Salt & Straw, the Portland-born ice cream shop known for its wildly inventive flavors, is opening two street-facing locations on the Las Vegas Strip, one at the Flamingo and another at Paris Las Vegas, with both set to debut Wednesday. The new shops bring the brand’s rotating menus and limited-series flavors straight into the thick of the Strip’s tourist and late-night crowds.
As reported by the Las Vegas Review-Journal, founders Kim and Tyler Malek teased a Vegas-only flavor described as “spicy and golden” and shared that the Paris shop will sit beneath one leg of the resort’s replica Eiffel Tower near Arc Bar, while the Flamingo outpost will sit next to Gordon Ramsay Burger. Tyler Malek told the paper that “making sure our energy flows out of our shops and into the street” was a key reason both spaces were designed with Strip-side entrances.
According to Salt & Straw, the Flamingo location is currently listed as “SCOOPING SOON” on the company’s site. The brand’s Salt & Straw “Upcycled Foods” page also highlights its ongoing sustainability work, noting how limited-run menus have rescued large quantities of ingredients that would otherwise be wasted and transformed them into creative flavors.
Icon Series Kicks Off The Openings
The two Strip shops will open with an Icon Series menu, a greatest-hits lineup of Salt & Straw favorites, available through January. On deck for opening are Almond Brittle with Salted Ganache, Birthday Cakes & Blackberries, Chocolate Chili Crisp Peanut Butter Cups, Death by Chocolate Chocolate Cake (vegan), and Pots of Gold & Rainbows. The founders told the Review-Journal they plan to follow that with a chocolatier-focused menu in February and a cereal-centric menu in March, keeping the flavor rotation moving at full speed.
Street-Facing Shops Aim For Foot Traffic
The street-front design is no accident. Salt & Straw is clearly betting on passing pedestrians, hoping to spark the same snaking lines and buzzy energy the chain is known for in its neighborhood locations, only this time in the middle of the Strip’s nonstop flow. Eater Vegas pointed to the brand’s decision to plant itself in such high-traffic spots as part of a broader strategy to put Salt & Straw “in the middle of all the things.”
These Strip openings follow Salt & Straw’s first Las Vegas appearance at UnCommons in 2023, where the company first rolled out its rotating menus to local crowds. What Now reported that the UnCommons shop opened in June 2023, and the new Paris and Flamingo locations now give both visitors and locals another late-night dessert option built around the brand’s signature strange-but-delicious combinations.
