Jacksonville’s biggest golf week is on the clock. THE PLAYERS Championship is set to return to TPC Sawgrass March 10 to 15, 2026, and this year, the Stadium Course is being treated less like a buttoned-up sports venue and more like an all-day playground for locals and visiting fans. You still get the drama at the 17th island green. Still, a lot of the action will happen outside the ropes, with digital shot-prediction games, putt challenges at sponsor setups, and a serious lineup of Jacksonville food favorites.
The official tournament week runs from March 10 to 15, 2026, according to Visit Jacksonville, and organizers say the course is loaded with activities between groups. A THE PLAYERS fan guide highlights the Morgan Stanley Fan Experience near the 18th fairway, the 17th Hole Challenge, a revamped PGA TOUR Fan Shop, plus a Kids Zone and a climate-controlled Family Lounge for parents who need a break as much as the little ones.
High-tech play: predict, putt, and stream
Comcast Business is powering the marquee Game the Green activation, a web-based challenge that lets on-site fans predict where shots will land on the 17th island green in real time. The company says those same upgraded circuits are also behind TOURCAST and expanded streaming features for spectators who want to follow every swing while they roam the grounds. In a tournament press release, Comcast Business described how low-latency circuits and advanced Wi‑Fi will support real-time shot modeling, wayfinding and contactless services across the property.
Local flavor: Trucks on 10 and Taste of JAX
Food is very much part of the show. Long-running favorites such as Taco Lu’s “Tacos on 12,” the Trucks on 10 cluster of local food trucks and the Taste of JAX setup behind the 11th green give the course a mini festival vibe that can tempt even the most hard-core golf fan to linger between holes. Local coverage and the tournament’s course material point to a rotating roster of First Coast vendors and hospitality decks built to keep people on site for hours. The Florida Times-Union has noted the mix of long-standing local favorites and pop-ups that return each year.
Family zones and free kids' admission
Families get plenty of love here. Children 15 and under are admitted free with a ticketed adult, and the Family Lounge presented by Wolfson Children’s Hospital offers a climate-controlled space for diaper changes, nursing and general regrouping. The tournament also runs a Kids Zone and community-minded programs such as the Island Baby onesie initiative, which sends a tiny souvenir to Northeast Florida newborns to mark the region’s signature golf week. THE PLAYERS outlines those offerings.
What to know before you go
Fans will want to pack smart. The tournament enforces a bag policy, has designated rideshare zones and offers shuttle options, and many concessions and retail stands now rely on cashless payment to keep lines moving. Local event guides and the official fan material spell out bag-size limits plus parking and shuttle logistics for attendees, while Comcast Business has said the venue’s upgraded network will support contactless ordering and real-time wayfinding on course. For the fine print on policies and logistics, see the TPC guide.
More than golf
Organizers also lean hard into the idea that this is a community event, not just a big-ticket golf tournament. Fundraising and charitable programs are routed toward Northeast Florida causes, and local outreach shows up in small but tangible gestures. One example: the tournament and partners helped coordinate a recent coat drop for Jacksonville students earlier this year, a 300-coat donation that landed right in the middle of winter. For dates, tickets and an official course map before you head to Ponte Vedra, check Visit Jacksonville.
