Urban Field Pizza has gone from a quiet newcomer on Longmont’s Main Street to one of Northern Colorado’s most adventurous pizza outfits, fusing Detroit-style pies with toppings you’re more likely to spot on a food truck. In just a few years, the chef-driven operation has added a Loveland storefront and a counter-service outpost in Windsor, all while tinkering with offbeat creations like banh mi and gyro-topped pizzas. The growth is unfolding alongside a community-focused push and a planned Colorado Pizza Festival in Longmont this fall.
Creative pies are driving growth
Urban Field is betting big on inventive toppings to stand out in a crowded Front Range pizza landscape. According to Axios, chef and co-founder Nick Swanson returned from the International Pizza Expo this spring with fresh inspiration and is folding more experimental pizzas into the regular lineup. Axios also reports that the concept backs up its pan and square Detroit-style pies with burgers, pastas, salads and craft cocktails.
Where they're expanding
Urban Field opened its flagship in Longmont in 2022 and has since rolled out new locations and formats across northern Colorado, blending full-service dining rooms with taproom-based setups. The company’s Urban Field Pizza page lays out its active spots and describes the expansion as a test of how different formats carry the same menu, pairing a market-style flagship with brewery partnerships. Leadership says that the mix is intentional as they gauge how the menu plays in different Front Range neighborhoods.
Kitchen chops and competition cred
Nick Swanson trained at the French Culinary Institute and has taken his recipes to national competitions to dial in technique. Local reporting notes the team has earned noteworthy placements at the International Pizza Expo and other contests, as covered by the Longmont Leader, accolades the owners say they use to shape new pies before they hit the menu. Those competitions run function as both an R&D lab and a marketing tool, helping one-off experiments graduate into regular offerings.
Pizza With Purpose fuels fundraising
Urban Field joined forces with Antonio’s Real New York Pizza and Rosalee’s Pizzeria to launch Pizza With Purpose, a nonprofit that has organized donation drives and helped feed families amid recent cuts to assistance programs. As detailed by Boulder Reporting Lab, the group formed around National Pizza Day and is planning an inaugural Colorado Pizza Festival in Longmont this September to raise money for hunger-relief organizations. Organizers say the festival will spotlight Colorado pizzerias while routing proceeds back into the community.
What to expect next
Operators say more Front Range locations are likely on the way as they watch which neighborhoods embrace their creative pies. Local coverage indicates that ticketing and programming details for the festival will roll out in the coming weeks, according to NOCO Style, and that proceeds are set to support local hunger-relief partners. If the early expansion and nonprofit work are any indication, Urban Field’s blend of competition-tested technique and neighborhood partnerships could soon make it a staple name across Northern Colorado.
