In Kings Beach, a new 14-unit permanent supportive housing project, Brown Bear Studios, has been opened. The development is located on the site of the former 7 Pines Motel, which has been renovated. This project is part of Placer County's efforts to address homelessness in the North Tahoe area, according to the County of Placer.
The $1.45 million cost for buying and renovating the building was covered by various grants, including the Homekey initiative. The Homekey program repurposes hotels and motels into housing for those at risk of or experiencing homelessness. District 5 Supervisor Cindy Gustafson said, "Placer has been proactive in securing funding to address the homeless crisis, as we strive to maintain the lowest rate of homelessness in Northern California." She also noted that homelessness in Tahoe is rare and short-term. The 2024 Point-In-Time count found only 19 homeless people in Eastern Placer, much lower than other areas in the county, as reported by the County of Placer.
The Brown Bear Studios and Sun Rose Apartments in Roseville, managed by AMI Housing, provide supportive housing for homeless individuals in Placer County. Residents pay a fixed percentage of their income for rent, with onsite support services available. The locations are close to essential services, public transit, and shops, and the buildings have been renovated to improve energy efficiency and security. “We look forward to supporting our tenants with both dignity and accountability,” said Jennifer Price, CEO of AMI Housing. "Projects like Brown Bear Studios uplift not just the individuals and families who live here, but our entire community," said Dr. Rob Oldham, director of Health and Human Services, as stated by the County of Placer.
