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Published on February 04, 2025
Baltimore Mayor Brandon Scott Champions Black History Month with "Definitely Earned It" CampaignSource: Maryland AG, CC BY 2.0, via Wikimedia Commons

In a direct address that kicked off the month-long recognition of Black historical achievements, Baltimore's mayor reaffirmed the city's commitment to celebrating Black History Month. According to Mayor Brandon M. Scott, Greater Baltimore is intrinsically tied to seminal figures and movements that have shaped local culture and policy and left indelible marks on the American legacy. "You cannot tell the story of Black history without mentioning Baltimore," he said, citing luminaries such as Thurgood Marshall and Elijah Cummings.

In response to what he identifies as ongoing attacks on diversity, equity, and inclusion on the national stage, Mayor Scott's initiative introduces a campaign themed "Definitely Earned It." Throughout February, this initiative aims to shine a spotlight on the contributions of Black Americans—both celebrated and unsung heroes connected to Baltimore's rich narrative. In an era where systemic racism continues to provoke national discourse, the mayor's message galvanized support for DEI objectives.

As outlined by city officials, the "Definitely Earned It" campaign will broaden the traditional lens through which Black history is typically viewed, ensuring that local and national Black figures are honored for their roles in diverse sectors. The achievements are slated to cover realms from technological innovation to social activism. "Black history is American history," Mayor Scott poignantly remarked, articulating the initiative's intention to cover ground well beyond the ubiquitous stories to include triumphs in health sciences, military history, and beyond. In a climate of challenge, the campaign stands as a call to celebrate resilience and success against the odds.

In highlighting the DEI campaign, Mayor Scott also focused on a forward-looking agenda, encouraging the support of Black-owned businesses and the upliftment of youth striving to achieve their potential. As Black History Month gets underway, Baltimore's agenda sets an example of how cities can act as custodians for a truer, more inclusive retelling of the American narrative amidst broader national controversies.