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Published on March 12, 2025
Romer Hell's Kitchen Brings Old-School Charm to NYC Romance with Missed Connections Window DisplaySource: Google Street View

Romer Hell's Kitchen, a boutique hotel located at the crossroads of 52nd Street and 8th Avenue, is bringing back a touch of nostalgic serendipity by posting missed connections in their front window. This initiative provides New Yorkers with a tangible place to seek out potential love interests they have crossed paths with but never had the chance to meet. According to an interview with Briar Rose DeTomasso, dubbed the "Mayor of the Block" by ABC7NY, the hotel aims to become a neighborhood fixture in the quest for love, sidelining the swipes and clicks of dating apps for a more human connection.

With submissions ranging from love-struck dog walkers around Washington Square Park to yoghurt aficionados at the Amish Market, Romer Hell’s Kitchen's missed connections board serves up what DeTomasso calls a throwback to the pre-digital age personal ads - think of the Village Voice or Craigslist's classifieds. Said to be giving lonely hearts some hope, the public notice board, as detailed by the New York Post, has been drawing dozens of submissions since its inception in January. Descriptions of chance encounters are specific yet universal—like that of a person who paid for someone’s subway fare while they were fumbling with Apple Pay or the coffee shop regular with an accent and a catchy smile.

This heartwarming approach to matchmaking began on January 28, when the first notes of love slips too quickly passed appeared in the hotel's lobby window. And while no second-chance meetings have been confirmed yet, DeTomasso has promised that any pair finding each other through their service will be treated to a dinner and a hotel stay, turning brief encounters into potential romantic nights.

The initiative, creatively spearheaded by DeTomasso, also known in Greenpoint for rejuvenating Romer’s local engagement, has included a range of activities from speed dating to hosting a vintage market. According to her, none has resonated quite as much as the board of second chances. Submissions will still be accepted through mid-March, and if the current influx continues, DeTomasso may extend the flirtatious fun. She told the New York Post, "The more [submissions] I'm getting, the more I'm inclined to keep it for us," suggesting these missed connections might become a permanent fixture of Romer's engaging program.