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Hawaii Sees Visitor Spending Surge in June 2025 Despite Slight Dip in Tourist Arrivals

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Published on August 01, 2025
Hawaii Sees Visitor Spending Surge in June 2025 Despite Slight Dip in Tourist ArrivalsSource: Facebook/State of Hawaii Department of Business, Economic Development, and Tourism

Hawaii recorded 857,102 visitors in June 2025, a 1.8% decrease from the previous year. Despite the decline, daily spending averaged $258 per person, up 5.7%, bringing total visitor expenditures for the month to $1.97 billion, a 2.8% increase. Compared to June 2019, arrivals recovered to 90.5% of pre-pandemic levels, while total spending was 20.5% higher, according to the Hawaii Department of Business, Economic Development, and Tourism.

In June 2025, most visitors to Hawaii came from the U.S. West, with arrivals slightly higher than last year and spending reaching $1.01 billion, a 46% increase from June 2019, as reported by the Hawaii Department of Business, Economic Development, and Tourism. Most of these visitors stayed in hotels. Arrivals from the U.S. East declined slightly, while visitors from Japan and Canada remained below pre-pandemic levels. Japanese arrivals were down 54.7% from June 2019, while Canadian arrivals also decreased, though both groups reported higher daily spending compared to 2019.

Hawaii’s travel sector in June 2025 showed a decline in transpacific flights compared to last year and pre-pandemic levels, with reduced capacity from Japan and Canada and no direct flights from China since February 2020. Cruise arrivals added visitors, with the return of out-of-state ships and the Pride of America resuming operations after dry dock. DBEDT Director James Kunane Tokioka stated, “We are encouraged to see continued growth in visitor spending in June 2025,” as mentioned by the Hawaii Department of Business, Economic Development, and Tourism.