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Over 1.5 Million Coloradans Embrace Keep Colorado Wild Pass, Raising $41M for State Parks and Safety Initiatives

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Published on September 03, 2025
Over 1.5 Million Coloradans Embrace Keep Colorado Wild Pass, Raising $41M for State Parks and Safety InitiativesSource: Colorado Parks and Wildlife

Over 1.5 million Coloradans have chosen to pick up a Keep Colorado Wild Pass, contributing to an impressive $41 million in funding for state parks, search and rescue operations, and avalanche safety in the initiative's second year. This figure surpasses the $36 million goal set by Colorado Parks and Wildlife (CPW), according to a recent release.

The Keep Colorado Wild Pass, first launched in January 2023, offers a cost-effective way for residents to access all of the state parks in Colorado for just $29, a significant discount from the standard $80 annual pass. Yet, Coloradans don't have to commit to the pass every year; they can opt in or opt out when registering a vehicle with the Division of Motor Vehicles (DMV). When someone elects to buy the pass, a Colorado Parks and Wildlife logo is printed right on their DMV-issued vehicle registration card, a testament to their support of the state’s outdoor resources. The first year's sales culminated on June 30, 2024, with $39.7 million in revenue, “a meaningful increase in revenue for our agency compared to previous years," CPW Chief Financial Officer Justin Rutter told CPW.

The funds generated through the Keep Colorado Wild Pass are allocated to several vital areas, with the first $32.5 million aimed at state park maintenance and development. Upgrades are expected across numerous facilities, such as boat decks, bathrooms, and picnic areas. Additionally, a focus on making ADA improvements at state parks has been underscored, as CPW director Jeff Davis expressed the importance of “giving back to the outdoor spaces and recreational programs our local communities treasure,” as per CPW.

Local search and rescue teams have been allotted $2.5 million to enhance training, mental health programs, and team equipment, ensuring the safety of both rescuers and those enjoying the backcountry. Additional funds of $1.5 million are divided into county allocations, wherein each eligible county creates a bespoke project to benefit from this curtailed financial support. Supporting these community-based initiatives, the Keep Colorado Wild Pass further empowers the Colorado Avalanche Information Center (CAIC) to advance public safety through a modern forecasting platform, improved communication channels, and additional forecaster personnel.

Educational initiatives are also beneficiaries of the Keep Colorado Wild Pass, as CPW utilizes the funds to support a breadth of outdoor learning opportunities. These educational programs reach state parks and local communities, helping to ensure accessibility and availability across Colorado. The initiative not only aids in the conservation of natural spaces but also strengthens wildlife ecosystems through crucial non-game species work.