Adam J’s, the grilled-cheese food truck that has turned up at Atlanta events so often it is basically part of the scenery, is getting a permanent walk-up spot this spring at Pittsburgh Yards. The new shop is set to operate out of a compact shipping container in the site’s Container Courtyard and is billed as the brand’s first brick-and-mortar location. That gives owner Adam Jackson a neighborhood base for his melts, boxed lunches and catering work along the BeltLine’s Southside Trail.
A permit filing pegs the unit at roughly 320 square feet and places it at 352 University Ave. SW in the Container Courtyard, according to What Now Atlanta. The paperwork identifies the unit as a shipping-container retail space tied to Pittsburgh Yards’ ongoing buildout. The address sits along the BeltLine’s Southside Trail, a corridor that has been steadily drawing new food and retail operators.
From Truck To A Container
Adam Jackson grew the Adam J’s brand through a grilled-cheese food truck, corporate catering and early pop-ups with his family’s Butterly Biscuits. The company’s website says the Pittsburgh Yards shop will be its first permanent location. As outlined on Adam J’s, the concept will continue to support event catering and boxed-lunch service while adding a walk-up counter for neighborhood traffic.
Pittsburgh Yards As A Small-Business Incubator
Pittsburgh Yards is a multi-phase redevelopment centered on jobs, small-business space and community uses. The developer's project page describes a container courtyard designed for pop-ups and walk-up concepts. As detailed by Columbia Ventures, the 31-acre site includes adaptive reuse of an existing building, space for more than 100 small businesses and a business-support program. Local trade coverage has already tracked early container tenants such as The Creamy Spot, which is planning a plant-based creamery in the courtyard, per Business Debut.
What The Menu Will Look Like
What Now Atlanta reports that Adam J’s will focus on specialty grilled cheeses, ranging from a classic grilled cheese to a chicken-parmesan version and a pastrami melt, with a vegan option already appearing on the food-truck menu. The outlet also noted that Adam Jackson confirmed the concept and intends to release further details in the coming weeks. If that timeline holds, the shipping-container setup will let Jackson test steady hours and a compact menu before considering any future expansion.
When To Expect It
Adam J’s is slated to open this spring, although the operator and Pittsburgh Yards have not posted a firm date. Keep an eye on Adam J’s and Pittsburgh Yards for announcements and soft-opening details ahead of the neighborhood debut at 352 University Ave. SW near the BeltLine’s Southside Trail.
