Live Nation is planting a brand-new concert hall in Midtown Memphis, unveiling Satellite Music Hall with a fall 2026 opening and an initial slate of shows already in the works. Purpose-built for modern touring rigs, the venue will combine a standing-room main floor with mezzanine seating for a total capacity around 1,300, with promoters saying the project is meant to add more touring dates to the city’s calendar and create permanent jobs in the Crosstown area.
The hall will sit next to Crosstown Concourse and is being marketed at roughly 30,000 square feet with flexible floor plans and production-ready rigging, according to Live Nation Special Events. That page lists a full-venue capacity of 1,300 with a first-floor main room and a mezzanine VIP level, and gives the address as 1291 Autumn Ave. Live Nation’s event page also highlights private-event options and built-in production services intended to streamline logistics for touring acts and event planners.
Groundbreaking and partnerships
City and Crosstown leaders grabbed shovels for a ceremonial groundbreaking in early 2025 as construction crews got to work on the site, and Live Nation announced a partnership with the Stax Music Academy to build an apprenticeship pipeline for students. Todd Richardson, president and CEO of Crosstown Concourse, called the addition of roughly 100 shows a year a “monumental step forward” for the neighborhood. Those details and the apprenticeship plan were reported at the groundbreaking by the Tri-State Defender.
Scale, jobs and programming
Local reporting has framed the room as a major upgrade for Crosstown’s entertainment mix: the project is expected to draw more national touring acts into Memphis, create more than 150 jobs and host roughly 100 events a year. The Commercial Appeal laid out the venue’s projected staffing, event cadence and Live Nation’s hope that the hall will fill gaps on regional tour routing.
Opening timeline and first shows
The Memphis Business Journal reported on May 5 that Live Nation has set an opening window in fall 2026 and is rolling out an initial slate of shows, with tickets for those first dates set to go on sale Friday, May 8, 2026. According to that report, the hall is being positioned to host a mix of national touring acts, comedy and community events as part of Crosstown’s broader entertainment district.
Local response
Reaction from local promoters and music workers has been cautiously optimistic. Some see Live Nation’s move as the push that could make Memphis a regular stop for bigger North American tours, while others are wary of what a major corporate operator might mean for independent clubs that have kept the scene going for years. DJ and WYXR program manager Jared “Jay B.” Boyd told the Tri-State Defender that Live Nation could become a “front door” for international acts, but stressed that a “both-and” approach is key so smaller rooms can still thrive. City leaders at the groundbreaking leaned on the venue’s job and education benefits as they pitched the project to nearby residents.
What to watch next
Construction is expected to run through the summer and into next year, with promoters and Crosstown officials announcing programming and presale details as they lock in the calendar. Tickets and event information will be centralized through Live Nation’s ticketing platform and the venue’s official pages, which currently list the address and capacity for event buyers. All eyes now turn to the full season announcement and how the Stax apprenticeship program will be rolled out to local students.
