Sushi by Bou, the national omakase chain known for its ticketed, chef-led counters and speakeasy vibe, is lining up a Reston Town Center location inside the Hyatt Regency Reston. Plans show the brand will bring its compact, timed omakase counter format to the hotel. There is no public opening date yet as the operator works through permits and build-out.
Paperwork filed with Fairfax County lists Sushi by Bou inside the Hyatt Regency Reston at 1800 Presidents Street, according to The Burn. The Burn also notes that the chain currently lists roughly 20 locations across eight states plus Washington, D.C. The filing suggests the new counter will be tucked into hotel retail space rather than a street-facing restaurant storefront.
Gift Shop Remodel, Not a Street Storefront
Local reporting indicates the project is set to take over a former gift shop bay inside the Hyatt, and a permit photo from the hotel corridor has already surfaced. FFXnow highlighted the ABC permit notice and staff photos of the future entrance. The small footprint matches the brand’s pattern of installing intimate counters in existing hotel spaces instead of building out full-scale dining rooms.
What the Reston Counter Will Serve
Sushi by Bou’s menu centers on three omakase tiers and an extensive cocktail program, according to Sushi by Bou. In an interview with WhatNow, SimpleVenue marketing director Rachel Gerwe said, “Sushi by Boū is known for redefining the traditional omakase format through high-energy, speakeasy-style sushi counters led by seasoned chefs.” That mix of tight counter seating and a lively bar is the same format the company has been placing inside hotels around the country.
Filings and the Next Steps
Business records list a “Sushi By Bou Reston, LLC” entity with a mailing address tied to the Hyatt property, suggesting the operator is formalizing its presence, according to BizProfile. Neither the hotel nor Sushi by Bou has posted a launch date, and reservations for Reston have not appeared on the brand’s locations page. Permitting documents and the hotel’s dining pages are likely to be the first places a formal opening is announced.
Reston diners are on track to gain a hotel-based, high-energy omakase option that joins recent sushi and hotel dining experiments in the area. Keep an eye on Sushi by Bou and local permitting records for the first official details; we will update this story when a date or reservation link is released.
