Albert Watson, the famed photographer known for shooting everyone from rock stars to royalty, is taking another shot at selling his Tribeca duplex penthouse at 101 Warren Street, this time with a notably lower price tag of $17.5 million. The two-level spread crowns the building’s upper floors and is wrapped in expansive outdoor terraces that have long been a key part of its pitch.
New Listing Details
The freshly posted listing for PH3450 shows an asking price of $17,500,000 and roughly 3,796 square feet of interior space, plus a sweeping terrace, according to Compass. The relist was first noted in trade coverage, and the listing page lays out the broker information along with carrying costs that any serious buyer will want to plug into their offer math.
Watson's Earlier Sale Attempt
Watson first tested the market in January 2016 with an asking price of $21.5 million, as reported by The Real Deal. That earlier campaign leaned heavily on Watson’s own photography of the interiors and spotlighted the dramatic finishes and large wraparound terrace that helped define the penthouse’s original trophy vibe.
Ownership and Price History
Public records show Watson bought the unit from the sponsor in 2008 for roughly $13.39 million, according to property records compiled by Homes.com. Tax and assessment entries tied to the condo on the same public pages spell out the kind of carrying costs that typically come with high-end downtown condos.
Where This Fits in the Market
The relist lands at a time when Tribeca trophy inventory is still grabbing attention. A triplex penthouse at 70 Vestry closed for $57 million earlier this year, signaling that there is still demand at the very top of the market, per The Real Deal. Local reporting has also highlighted sellers who tweak or trim their most ambitious listings to reel in buyers in a shifting luxury landscape, which helps explain why a relist and price reset like Watson’s feels familiar. Chopped into two in $59M play is just one example of those downtown moves.
What Buyers Should Know
The Watson penthouse offers the cachet of a well-known owner, generous outdoor space and the scale of a duplex penthouse, but buyers will be weighing that $17.5 million headline ask against ongoing carrying costs and how the unit stacks up on a per-square-foot basis with other recent trophy trades. For design-minded buyers or collectors, the fact that a noted photographer owned the place can add a bit of extra sparkle. For investors, the spread between Watson’s 2016 ask and his 2008 purchase price will likely factor into any valuation calculus.
Listing and Showings
The home is currently marketed as PH3450 at 99–101 Warren Street, with full photos and broker contact details available via Compass. Interested buyers should arrange viewings through the listed broker and review the building disclosures along with the detailed carrying-cost breakdowns before submitting a bid.
