Fear not, Hayes Valley denizens: the wall won't stay dark for long. As hinted by the @Apexer text and #CreateNow hashtag, the project is a collaboration between local artist Ricardo Richey (aka Apex) and Adobe as part of the company's “Random Acts of Creativity” series, which aims to "spur spontaneous moments of creativity in everyday life."
This particular project will take the form of a pop-up mural created by Apex to be installed this Friday night ahead of a big Saturday reveal (that's October 18th, if you're not in front of a calendar).
The wall won't just be home to a mural, however: the surface of the wall will also be covered in about a thousand tearaway posters of Apex's previous work, which people can peel off and take home for free. Once all the posters are removed, the mural underneath will be revealed.
The finished sproject will remain on site for up to three months, after which time it will be donated to SF Beautiful, which will help to find the mural a loving home.
Look out for the big debut at 8am on Saturday morning, and stop by over the weekend to grab a poster and get a peek at the mural beneath. To get an idea of what's in store, take a look at some of Apex's colorful mural work.