It looks as though the long-vacant Blue Restaurant at 2337 Market St. is about to see some action.
Touting "Simple Mexican Pleasures", a banner posted up in the space's window advertises that a restaurant called Tacorgasmico will be filling the ready and willing space soon.
We reached out to the owner for details on the upcoming restaurant, but have not yet heard back. Trademark filings for the name point to the restaurant offering standard Mexican-inspired menu items like taco salads, burritos, quesadillas, chips, and, of course, tacos.
The new Mexican restaurant is not such a new idea for the space. Back in the late '90s it was a Mexican food place called
Pazole Pozole Restaurant until Greg Bronstein turned it into Blue in 1998. Bronstein has bought and sold many local bars and restaurants in the Castro neighborhood, including The Cafe Cafe Luna, Detour and Lime.
If anything is certain when it comes to Castro food and drink, it's that the neighborhood is awash with coffee and Mexican food. There is certainly no shortage of taco options in the neighborhood, including a Mexican restaurant right across the street called Tacos Club (formerly La Fajita), as well as newcomer Hecho
Will Tacorgasmico make it work in an already crowded market and make tacos sexy in the Castro? We'll have to wait and see.