A slice of Los Angeles' burger history is sizzling its way into the heart of Orange County. Irv's Burgers, the iconic eatery serving up classic American fare since 1946, has opened a new location at 600 E. Bay Avenue, Newport Beach, CA, within the bustling confines of the Balboa Fun Zone. This first expansion into Orange County will bring with it the cherished simple pleasures of burgers, chili cheese dogs, and milkshakes that have endeared Irv's to generations of Angelenos.
Officially flipping the grill on as of Thursday, Feb. 29, the 600-square-foot store promises to transitionally offer all-day breakfast come April. Die-hard fans and new converts can look forward to burger-burrito hybrids amongst other savory a.m. items, as reported by LA Eater. Irv's Burgers continues to celebrate their storied tradition, luring in enthusiasts with its signature Irv’s sauce, and occasional secret menu items – a nod to another Southern California hamburger institution.
Amid classic tunes and DJ spins, the grand opening party brought in the local community with more than just mouthwatering bites. From 6 to 10 p.m., revelers were treated to free combo burger meals, cold beers, and family-friendly entertainment, including face painting and balloon artistry, alongside a spin on the Ferris wheel, setting the tone for a celebratory welcome as outlined by The Orange County Register.
While Lawrence Longo, current owner and a lover of burger culture himself, has aggressively expanded the Irv's lineup to include locations in West Hollywood, Malibu, Mid-Wilshire, and even Las Vegas, the leap into Orange County is surely to capture the attention of local diner aficionados and those seeking a bite of history. He has been pushing to significantly scale the brand's reach, allowing more patrons to indulge in its nostalgic menu. As local diners increasingly seek out authentic, storied eateries amid a sea of restaurant openings, Irv's stands out not just as a business, but as a cultural landmark with a compelling, if not crunchy, legacy.
Feasting beyond the standard daytime hours, the new Newport Beach outlet will operate from 11 a.m. to 9 p.m., Wednesday through Sunday, catering to both the lunch rush and the nighttime crowd seeking a classic diner experience. This blend of flexible dining times and a diverse menu, including chili cheese fries and vanilla to Oreo milkshakes, cements Irv's as a culinary mainstay ready to cater to every craving. For more information, delving into a full menu or history, visitors and fans can visit Irv's Burgers' new Orange County home base in Newport Beach.
