Miami entrepreneurs are getting a boost in their digital marketing efforts as Commissioner Eileen Higgins has announced the second round of the "AI for Marketing and Sales" course, in partnership with local education firm BizHack Academy. This initiative is set to arm small business owners in District 5 with the tools they need to stay competitive in an increasingly AI-driven market.
The course is part of Higgins' Elevate District 5 program and runs from April 9th to May 29th, held every Tuesday and Thursday. The Zoom workshops, which will offer Spanish breakout sessions, aim to accommodate up to 40 local businesses looking to enhance their marketing and sales strategies with advanced technology. "The ‘AI for Marketing and Sales’ course is a testament to our dedication to empowering businesses in District 5 with cutting-edge tools and knowledge," Higgins stated, according to a release from the Miami-Dade County District 5 newsroom.
The curriculum is a hands-on, seven-week journey into the world of AI, touching on topics from email marketing to content strategy and SEO. In an era where technology can make or break a business, it's initiatives like these that demonstrate Commissioner Higgins' commitment to the growth and adaptation of local commerce within her constituency. BizHack Academy's Founder and CEO Dan Grech called Higgins "a visionary leader providing some of the most innovative small business programming of any elected official in the country" and expressed enthusiasm for their shared mission of empowering business owners.
With the ongoing integration of AI into commerce, such programs are vital to keeping Miami's entrepreneurs ahead. The course culminates in presentations of AI Growth Strategy by the participants and a graduation celebration, highlighting the practical, real-world impact of their newly acquired skills. Enrollment is open and free for all District 5 entrepreneurs and small business owners who are interested, a move that underscores the inclusivity and accessibility objectives of the program. Registrations can be made at BizHack's website, as detailed in the press release.
For further details on the course or to sign up, individuals may reach out to Melissa Ortiz via email at [email protected] or by phone at 305-375-5924.
