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NAR Drops $418M Settlement, Shakes Up Agent Commissions Nationwide

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Published on March 16, 2024
NAR Drops $418M Settlement, Shakes Up Agent Commissions NationwideSource: Unsplash / Francesca Tosolini

In a landmark settlement that could reshape the real estate market, the National Association of Realtors (NAR) has decided to disband long-standing policies that have been instrumental in determining agent commissions. The NAR, grappling with lawsuits accusing it of propping up agent fees artificially, will fork out $418 million to compensate U.S. home sellers, according to a report by the Associated Press.

The hefty settlement, which still awaits court endorsement, comes after allegations that the Chicago-based association's rules on listing services fixed broker commissions at elevated rates and deterred sellers from bargaining better terms. In a strategic move to evade a potentially protracted appeal, the NAR has not admitted to any wrongdoing. Yet, the settlement lays the groundwork for significant changes, including ruling out the mandatory offer of compensation by the seller's broker to the buyer's agent through Multiple Listing Services (MLS).

Scrapping this entrenched practice is poised to unleash a wave of negotiation across the nation, giving sellers and buyers more leeway to hammer out commission rates. Historically, the seller would pay a commission of around 5% to 6%, often split between the agents representing the buyer and seller. This constituted a substantial outlay of $20,000 or more on a $400,000 sale. Robert Braun, a lawyer for the plaintiffs, stressed the fairness of the outcome. "For far too long, home sellers have faced a system recognized by many as blatantly unfair," he said in a news release obtained by the Chicago Sun-Times.

The implications of this settlement may not be immediate, but the potential for long-term reduction in agent commissions is notable, says Stephen Brobeck, senior fellow at the Consumer Federation of America. "Eventually lowering lowerings by tens of billions of dollars a year and helping align agent compensation and services rendered," Brobeck noted. The rule changes mandate that buyer's agent commissions be disclosed in writing, a step forward in transparency that could shake up an industry comparably to how online booking sites reformed travel agencies.

Visionaries of the industry have long seen this coming. Jim Kinney, vice president of luxury home sales at Baird & Warner in Chicago, told the Chicago Sun-Times, "I think it's going to be a re-education for the buyers and, the sellers and the agents." Kinney, who was not privy to the settlement details, believes commissions have always been negotiable, and the changes simply usher in an "age of disclosure."

This sweeping reform affects over a million NAR members and has left some entities, like HomeServices of America and its related entities, still in the legal crosshairs. As the industry awaits the implementation of rule changes around mid-July, a heightened state of vigilance prevails on the horizon with the potential for a notable shift in the financial dynamics of buying and selling homes.

Chicago-Real Estate & Development