Taiwan’s wildly successful boba tea mogul, Odd One Out (OOO) Craft Milk Tea, is set to sweeten Santa Monica this summer with a new outpost near the bustling Third Street Promenade, as officials stated to What Now Los Angeles. This marks the company's second foray into the Los Angeles market, following the launch of their Sawtelle location last year.

"What’s different from OOO Sawtelle is that we’ll be serving gelato and ice blends alongside drinks, which is perfect for the area," Boggy Chan, head of marketing for OOO, told What Now Los Angeles. This expansion comes on the heels of the brand's sweeping accolades at home, including the title of winner of the Taiwan Milk Tea Festival.

Famed for an extensive menu that boasts flavors like Blue Matcha, Juniper Bliss, and Grapefruit Oolong, OOO has established itself as a purveyor of high-quality teas. According to the company's website, their dedication to freshness and flavor involves partnering with independent farms, which ensures the superior quality of their tea leaves -- albeit at a higher cost.

"The rarity of our tea leaves does come at a cost that is 4-6 times higher than most brands. We believe that true quality should never be compromised, which is why we refuse to settle for generic mass distributors," the brand's ethos rings loud and clear on their website. The Santa Monica store is poised to be the latest embodiment of their commitment to quality. Co-founders Ron Chan, former CEO of FoodPanda in Taiwan, and Patrick Sun an F&B veteran, are the driving forces behind the brand's meticulous approach to their product and expansion.