The National Cherry Festival in Traverse City, Michigan, has just cranked up the volume, announcing rock icon Bret Michaels as an addition to their already robust lineup of performers. According to FOX 2 Detroit, the Poison frontman is set to rock the stage on the night of July 1st. Fans eager to catch the performance will have the opportunity to snag tickets starting Friday at 9 a.m.

Bret Michaels, a veteran rock star whose career has spanned decades, boasts a hefty resume with over 100 million records, digital sales, and streams worldwide. And for those who need an even deeper dive into his storied past, "Behind the Music" featuring Michaels is streaming on Paramount Plus, showcasing the die-hard spirit of a man who transformed garage jam sessions into sold-out global tours. Tickets, ranging from $70 for reserved to $45 for general admission seats, are being snapped up fast, confirms 9&10 News.

The festival itself is an iconic event in the Wolverine State, returning for its 98th year and promising to be bigger than ever. The week-long celebration kicks off on June 29 and sees an array of talents including Stone Temple Pilots, rapper T.I., and comedian Gabriel Iglesias, reported FOX 2 Detroit. But adding Michaels to the bill takes everything up a notch – after all, the man behind anthems like "Nothin' But a Good Time" knows a thing or two about electrifying a crowd.

Aside from the concerts, the Cherry Festival is also famed for its host of family-friendly activities, from parades and air shows to car shows, offering something for everyone. With the latest news of Michaels joining, the stage is set for a memorable summer event. As WCRZ puts it, sparking an explosive atmosphere over the already shimmering Traverse City waters this coming July. With the festival scheduled to take place from June 29 to July 6, 2024, the Pepsi BaySide Music Stage is bound to be a magnet for music lovers.