In what has become an eagerly awaited tradition for ice cream enthusiasts and philanthropists alike, Graeter's once again partners with The Cure Starts Now for the 16th Cones for the Cure campaign. This annual collaboration, taking place throughout September, is dedicated to raising crucial funds for pediatric brain cancer research by leveraging Graeter's signature seasonal offering, Elena's Blueberry Pie ice cream. A portion of the proceeds from the ice cream is donated directly to The Cure Starts Now to support their work in finding a "Homerun Cure" for the disease, as stated by ABC6.
"Every year we create our signature Elena’s Blueberry Pie ice cream as a limited time offer for this special partnership," Chip Graeter, the 4th generation co-owner of Graeter's, said in a media release from ABC6 News. Starting from September 5 through 15, Graeter's Rewards members can indulge in a complimentary single dip cone of the special flavor by way of the Graeter's app, an offer redeemable at any of the Graeter's locations.
The partnership between Graeter's and The Cure Starts Now stretches back to 2009, marking a longstanding commitment to aid families dealing with the harrowing challenge of pediatric brain cancer. According to the details shared in a Local12 report, the initiative continues to resonate with the community, bringing together individuals driven by the dual incentives of enjoying delectable treats and contributing to a noble cause.
Beyond the borders of human satisfaction, Graeter's introduces new treats during this year's campaign to cater to their canine fans as well. Special limited edition ice cream pies featuring the iconic flavor and Bones for the Cure, blueberry flavored dog treats, are set to appear during the Dog's Night Out event slated for September 5. While primarily aiming for human enjoyment, the treats are available, showing the inclusive spirit of the campaign that extends across species lines to include the furry companions of their patrons.
