
The Professional Bull Riders (PBR) circuit has returned to Milwaukee this weekend for another heart-pumping instalment of the 2025 Unleash The Beast series. Some of the world's top bull riders are converging on the Fiserv Forum for what promises to be two days filled with high-stakes rodeo action.
According to PBR's official announcement, the Milwaukee event will took place over yesterday, at 7:45 p.m. CT, and today, at 1:45 p.m. CT — marking the fifteenth stop of the tour's 24-event season. With the elite Unleash the Beast tour running into the Fiserv Forum for the fourth consecutive time, fans are poised for an up-close glimpse at the daring tactics of these seasoned professional riders.
Last weekend, Austin Richardson took the lead in the Jacksonville event, going a perfect 3-for-3 to clinch his first victory of the season. As per details from PBR, after some impressive rides totaling 86.25 and 87.5 points in the initial rounds, Richardson soared to the top with a commanding 91.5 points in the championship round. With this victory, Richardson moved up the scoreboard from No. 16 to No. 7 and is now eyeing the leaders with Milwaukee in his sights.
Meanwhile, Milwaukee Opens its doors to the event, offering local fans the chance to witness this display of athleticism and courage firsthand. WISN's morning segment, helmed by Greg Adams, known on-air as DJ Gee A, previewed the event with enthusiasm on "12 News This Morning" on Saturday. For those seeking to experience the thrill in person, tickets are still available through the Fiserv Forum website, as of their last update.
With bull riding fans in Milwaukee eagerly awaiting the riders to descend on the city, the Unleash The Beast tour is shaping up to be an intense battle of wills between man and bull. Austin Richardson, hot off his win in Jacksonville and competing astride I’ll Make Ya Famous, is tipped to be one of the main attractions, as he vies to continue his climb in the standings. Meanwhile, No. 1 ranked Brady Fielder will be hoping to stave off the competition, taking on Easy Labor in what is expected to be a thrilling match-up.









