Raleigh-Durham

Raleigh Social Media Manager Spotlighted in "This is What I Do" City Series

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Published on March 17, 2025
Raleigh Social Media Manager Spotlighted in "This is What I Do" City SeriesSource: City of Raleigh

Raleigh residents might not be aware of the person behind the screen when they interact with the city's social media updates, but Brett Compton has been shaping the digital face of their government. As the Social Media Manager for the City of Raleigh channels, he's the latest feature in the city's video series "This is What I Do," a project that spotlights the workers who keep the city humming along, mostly out of the public eye.

Compton spends his days, according to a recent article published by the City of Raleigh, disseminating information about City services, programs, and events. Equipped with a lifelong familiarity with social media, his work is far from only about posting updates—the engagement and dialogue he facilitates between government and citizens is where his passion appears to lie. RaleighNC.gov notes, "He finds his work very meaningful, and loves being a part of residents' positive interactions with government."

While the daily hustle of life in Raleigh goes on, workers like Brett are quietly crafting the narratives that inform and connect the community. They possess a unique blend of technical skill and civic engagement, with a dash of public relations finesse. The "This is What I Do" series aims to offer a glimpse into their roles, highlighting the human element in the municipal machine.