
As Austin gears up for National Bike Month, the city shines a light on eco-champions like Ricardo Treviño, celebrated for changing gears in his own life to push forward the sustainability movement. Treviño, widely known for his commitment to eco-friendly transport and his grassroots efforts with Social Cycling Austin, has been named Austin's Net-Zero Hero. He integrates biking into his daily routine as part of a broader push to reduce carbon footprints.
Embracing biking over driving, Treviño began his cycling journey nearly two decades ago and hasn't looked to slow down since. According to a post by the City of Austin, he made the switch from running to cycling after a marathon at age 40, not expecting that it would become such an ingrained part of his lifestyle. His role in organizing community rides helps foster a culture of sustainability and connectivity within Austin.
"It’s a lot easier (and more fun) than you’d think to live more sustainably," Treviño told the City of Austin. His approach speaks to the simple truth that pursuing a sustainable lifestyle can be achieved through the accumulation of daily habits, like choosing a bike over a car for the daily commute.
Challenges are part of any journey, and even Net-Zero Heroes like Treviño encounter them. He admits that the colder weather is harder to bear with each passing year, causing a temporary reduction in his biking during the winter months. Nonetheless, he continues to advocate for cycling's role in a sustainable future and aims to always carefully consider safety in the bustling city. "The hardest thing to do on a bike is slow down," Treviño emphasizes, reminding riders to remain vigilant and mindful of their speed, especially in city traffic.
Looking ahead, Treviño's vision remains clear. He imagines Austin where cycling is not just widespread but also safe, calling for a campaign that could parallel the iconic "Don’t Mess With Texas" in promoting bike safety and awareness. As e-bikes gain popularity, his optimism for a more cycle-friendly city grows. For those interested in joining the pedal-powered parade, the city invites all to celebrate Bike to Work Day on May 16, with the promise of freebies, coffee, and camaraderie.
Throughout National Bike Month, and indeed year-round, Austin continues its drive to lay down new bike lanes and support active transportation. The City's climate goals are ambitious, and it celebrates individuals like Treviño who embody the change they wish to see. To support or become more involved in Austin's climate initiatives, residents are encouraged to participate in events, share their eco-actions using #NetZeroHero, or nominate fellow eco-warriors in their community.









