To counteract federal threats to the immigrant community, the County of Santa Clara launched a comprehensive media campaign called "One County One Future" today, aiming to connect local immigrants with valuable resources and support. The campaign sprawls across various platforms, print, digital, TV, radio, and even transit advertising on VTA vehicles, in a multilingual effort stretching to audiences in English, Spanish, Vietnamese, Chinese, and Tagalog, according to the County of Santa Clara's official newsroom.
Embracing Santa Clara's diverse makeup where 40.6% of the population are immigrants and over 100 languages and dialects are spoken, the campaign reinforces a collective vision of inclusion and a shared strive for common dreams, regardless of where we were born or what language we navigate the day with it also underlines the commitment to keeping County services accessible and fortified against changes at the federal level. As reported by Santa Clara County news service, local leaders are intent on supporting everyone's safety and prosperity, investing around $5.9 million annually in immigration-related programs and services, and allocating an additional $5 million this fiscal year to combat federal policies that threaten the immigrant community and other vulnerable groups such as the LGBTQ+ community.
The County's provisions include the Santa Clara County Rapid Response Network (RNN), a real-time support system for residents facing encounters with ICE, linked on the "One County One Future" webpage alongside other services and in various languages like Punjabi. "The leaders of this County are committed to ensuring that everyone is safe, feels welcome, and has the resources they need to succeed," Supervisor Sylvia Arenas told the County's news service.
