Raleigh-Durham

North Carolina Leaders Launch Unshame NC Campaign Against Addiction Stigma at Raleigh Meeting

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Published on July 17, 2025
North Carolina Leaders Launch Unshame NC Campaign Against Addiction Stigma at Raleigh MeetingSource: Google Street View

In an effort to reshape the conversation around substance use, North Carolina's Department of Health and Human Services Secretary Dev Sangvai, along with First Lady Anna Stein, is set to address the Wake County Drug Overdose Coalition. This initiative, aiming to dismantle the stigma surrounding addiction, will be heralded by the launch of the Unshame NC campaign, an anti-stigma movement poised to educate on the complexities of substance use issues.

The upcoming meeting, hosted on Monday at The Quorum Center in Raleigh, will provide a platform for these leaders, and NCDHHS's Director of Mental Health, Developmental Disabilities and Substance Use Services Kelly Crosbie, to discuss strategies for tackling the public health challenge posed by drugs and opioid misuse, it will also be a moment for the community and health professionals to converge on actionable solutions. In an announcement captured by NCDHHS press releases, Sangvai emphasized the need for a shift in dialogue and public perception when it comes to substance use, paving a path towards a more supportive and understanding environment for those battling addiction.

A broad array of voices will be heard at the three-hour event including representatives from Wake County Health and Human Services and Wake County Commissioner Cheryl Stallings, reinforcing the coalition’s commitment to a multifaceted approach to substance abuse, after which, a press conference will offer further insights into the goals of the Unshame NC initiative. The collation meeting is not just a gathering but a crucial turning point in addressing the substance use crisis head-on through empathy and informed action, Sangvai, Stein, and Crosbie are poised to steer North Carolina towards a new chapter in addiction recovery and support.

Local organizations and NCDHHS Division of Public Health will come together, sharing knowledge and best practices to address the overdose epidemic that has troubled the community, setting a precedent for other regions grappling with similar issues; the meeting will deepen the conversation on the public health implications and the resources needed to support those in recovery. Those interested in the coalition's work and the Unshame NC campaign can follow the meeting's developments, which start at 9 a.m., followed by a press conference expected to offer detailed insights on the new campaign shortly after 11:30 a.m., according to information provided at the aforementioned NCDHHS press releases.