
Parents in Larimer County are being urged to embrace uncomfortable conversations for the sake of their children's safety through a new public service announcement titled "Be Awkward… Ask." The campaign, a collaborative effort by the Larimer County Juvenile Gun Safety Coalition and the Department of Health and Environment, stresses the importance of inquiring about gun storage when children visit others' homes. Recognizing the potential discomfort in broaching the subject, the PSA nevertheless emphasizes its importance in preventing accidental injuries and fatalities. According to Larimer County, this is a key step in responsible parenting.
Statistics from the Healthy Kids Colorado Survey deliver a sobering reality: a quarter of Larimer County students claimed they could access a loaded gun without adult consent. Tom Gonzales, Public Health Director, finds these numbers "alarming," as quoted by Larimer County. Such easy access significantly raises the risk of accidental injuries and youth suicides. Emily Humphrey, Director of the Larimer County Community Justice Alternatives Service Area, advocates for "creating safer spaces for our kids," whether at home, school, or while they're visiting friends. The Coalition's overarching aim is clear: promote gun safety and responsible ownership to protect the community's youngest members.
Local law enforcement and school districts in Larimer County display a united front in support of the "Be Awkward… Ask" initiative. Superintendents from Estes Park, Thompson, and Poudre School Districts have each voiced their endorsement, highlighting the campaign's potential to head off tragic events by encouraging proactive dialogue. Law enforcement leaders, such as Chiefs Tim Doran of the Loveland Police Department and Jeff Swoboda of Fort Collins Police Services, echo these sentiments, stressing the campaign's significance in promoting community safety.









