Bay Area/ Oakland

Iconic Berkeley Hat Company to Close After Nearly 50 Years on Telegraph Avenue

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Published on December 16, 2025
Iconic Berkeley Hat Company to Close After Nearly 50 Years on Telegraph AvenueSource: Google Street View

It's the end of an era on Telegraph Avenue as the Berkeley Hat Company, a local icon in the Bay Area for nearly five decades, prepares to close its doors. Carol Lipnick, who has co-owned the storied hat shop with her late husband, Ed Dougherty, since 1976, announced the impending shutdown while getting ready to embark on her next chapter, as reported by Berkeleyside. The store, known for its vast array of headwear, including Panama hats, bonnets, and an exclusive early outlet for Burning Man tickets, will hold a retirement sale through January 31 before turning the sign to closed for the final time.

Accidental entrepreneurs, Lipnick and Dougherty, started by selling decorated Panama hats at a Berkeley festival, finding success quickly enough to officially consider themselves in business, as Lipnick shared in an interview with SFGATE. They opened their first store on University Avenue before relocating to Telegraph Avenue in 1980, where the store flourished, becoming more than just a shop but a community hub for events like Burning Man, as well as a place for local celebrities and residents alike to find the perfect topper for any occasion.

Reflecting on the store's history, Lipnick recalled the myriad of celebrities and local luminaries who donned her hats, including the likes of Carlos Santana and Willie Brown. Customers could find anything from practical sun hats to whimsical propeller caps, according to Berkeleyside. The shop supplied distinctive hats to the University of California Marching Band's subgroup, the Straw Hat Band. It even staged props for theater productions, exemplifying its deep-seated ties to the Bay Area's cultural fabric.

"The fabric of our lives was hats," reflected Dylan Dougherty, Lipnick and Dougherty's son, who grew up in the store surrounded by a fantastical world of feathers, brims, and the many people who came to make Berkeley Hat Company part of their lives. Gina Seghi, a longtime customer, fondly reminisced to Berkeleyside about how easy it was to pick up her first Burning Man tickets at the store in 2003, emphasizing the shop's role as a cornerstone for local events and personal milestones.