Los Angeles

Long Beach Businesses Target Super Bowl and World Cup Contracts

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Published on February 25, 2026
Long Beach Businesses Target Super Bowl and World Cup ContractsSource: Facebook/Long Beach City

Long Beach small businesses are staring down a fast-approaching deadline if they want in on the flood of contracts tied to two of the biggest sporting spectacles on the planet. Supplier programs connected to the FIFA World Cup 2026 and Super Bowl LXI shut their application portals on Feb. 28 and March 1, 2026, which means eligible vendors have only days to get their interest forms in. City officials and business groups say these programs are among the clearest, most immediate procurement windows for locals before the region rolls into back-to-back mega-events from 2026 through 2028.

On Feb. 25, the official City of Long Beach Facebook page shared photos and a brief advisory nudging local businesses toward the NFL and FIFA supplier portals, plus a SCORE Los Angeles write-up, according to Long Beach City. The post highlighted a wide range of procurement needs, from catering and security to transportation and event rentals, and urged area suppliers to double-check eligibility rules and application timelines.

Super Bowl LXI Source Program: Deadline Feb. 28

The NFL’s Super Bowl LXI Source Program is targeting small and diverse businesses based in the Los Angeles area for subcontracting and procurement work tied to the game and its surrounding events. According to the Super Bowl LXI Source Program, the application portal closes on Feb. 28, 2026, and lists supplier needs that include catering, food trucks, event support such as audio-visual and staging, security, transportation, and construction services. Businesses accepted into the program are placed in a directory that is shared with prime contractors and can also access capacity-building workshops, although inclusion in the program does not guarantee any contracts.

FIFA World Cup 2026 Local Supplier Program: What They Are Sourcing

The Los Angeles World Cup Host Committee is gathering interest forms from event-ready vendors that want a shot at working for the FIFA World Cup 2026, with categories such as audiovisual services, staffing and contract labor, event rentals, catering, and transportation, according to the Los Angeles World Cup Host Committee. The procurement page specifies that vendors should already have an established Greater Los Angeles presence and be prepared to bid immediately, and it links out to a Google interest form for registrations. SoFi Stadium has said Los Angeles will host eight matches, including the U.S. men’s national team opening match on June 12, which is expected to drive up local demand for event services.

Free Help And Local Outreach

Local economic development offices and community partners are steering businesses toward the two separate procurement portals and offering advice to help firms compete for contracts, including workshops and one-on-one consulting, according to Pasadena Now. Small Business Development Centers and procurement-readiness programs across the region have scheduled sessions to walk vendors through certification requirements, insurance standards, and invoicing expectations that come with working large-scale events.

How To Prepare

Applicants are advised first to confirm that they meet each program’s criteria. For the Super Bowl LXI Source Program, the NFL requires that businesses be the direct source of the goods and services they list, be in good standing, and be headquartered in Los Angeles County, with many applicants required to have been in operation since February 2024, per the program page. FIFA’s interest form asks that companies maintain an established Greater Los Angeles office since 2022 and be ready to mobilize for high-volume event work, according to the host committee’s procurement page. Vendors are also encouraged to clean up their websites, make sure voicemail and email boxes are clear and monitored, and gather insurance and certification documents ahead of potential bid opportunities.

Why This Matters

These supplier programs represent a concentrated shot at business before three consecutive major events hit the region: the 2026 World Cup, Super Bowl LXI in 2027, and the 2028 Olympic Games. Local authorities project that the run of events will generate hundreds of millions of dollars in spending and thousands of jobs, according to projections from the Los Angeles Sports & Entertainment Commission. Landing a spot in the supplier directories can open doors to subcontracting leads and face time with prime contractors that handle event production across the region.

Long Beach vendors that believe they qualify are being urged to review each portal’s rules and submit their interest forms before the Feb. 28 and March 1, 2026, deadlines, respectively. The application portals and program guides for Super Bowl LXI and the World Cup are listed on the official host sites and were highlighted in the city’s Facebook advisory.