A quick Sunday reel from Visit The Northshore has turned into a small-town food moment, with KLFY-TV personality Gerald Gruenig digging into a plate at Don’s Seafood in Covington and blurting, “I didn’t know Don’s was coming with it like that.” The off-the-cuff reaction has already pulled in a stream of comments and tags from locals and out-of-towners, according to Visit The Northshore.
Watch the moment
The clip, posted by Visit The Northshore, shows Gruenig taking a bite, pausing, and then dropping the now-quoted line inside Don’s Covington location. The caption tags Don’s Seafood, Covington and St. Tammany Parish, while the comments section has filled up with guesses about what he ordered and suggestions for what to try next.
Don’s in Covington
Don’s Seafood lists a Lake Drive address in Covington as one of its Louisiana locations and leans on staples like fried shrimp, gumbo and its signature Jacked Up items. According to Don’s Seafood, the Covington outpost serves weekend brunch and builds its menu around the chain’s long-running Cajun roots.
Who is Gerald Gruenig
Gruenig is a television host and digital creator known for his "Acadiana Eats" segments and for shining a light on restaurants across Louisiana. As outlined by the Louisiana Food & Wine Festival, he regularly appears at food events and collaborates with regional tourism partners, which helps boost the profile of the spots he features.
Why the clip matters
Visit The Northshore has been steadily teaming up with creators to show off the Northshore food scene, a strategy it details on its "All The Waves" podcast that highlights local storytellers and chefs. Industry and trade groups say that short-form video and creator endorsements can nudge diners toward specific restaurants, a trend discussed by the National Restaurant Association.
Whether you are a Covington regular or just in town for a weekend, the reaction is a reminder that regional food voices still help guide where people decide to eat. For Don’s in Covington, the reel is the kind of free, close-to-home publicity restaurants hope for when a dish catches even seasoned Louisiana food fans off guard.
