Pho Viet, the Gonzales noodle shop known for its pho and other broth-based dishes, is heading to Baton Rouge, with owners Chau Huynh and Tam Nguyen planning a roughly 2,000-square-foot outpost in Long Farm Village and aiming for a November opening. The move drops another restaurant into the development's retail core as the surrounding neighborhood keeps filling in.
New Location And Timing
The announcement, first reported in The Acadiana Advocate and later detailed by What Now, says Pho Viet will occupy a 2,000-square-foot unit in Long Farm and is targeting a November debut. What Now also includes comments from the developer about other ongoing deals in the center, signaling more restaurant and retail activity on the way.
Long Farm's Retail Push
Long Farm Village bills itself as a pedestrian-scaled, mixed-use neighborhood with a central retail spine wrapped by residential streets. The development at 9555 Antioch Rd lists tenants such as Rouses and Five Guys, part of a grocery, dining and services mix highlighted on Long Farm Village's website.
From Gonzales To Baton Rouge
Husband-and-wife team Chau Huynh and Tam Nguyen have been rolling out Vietnamese concepts since 2017, starting with Bao Vietnamese Kitchen, then opening Pho Viet in Gonzales in October 2022, according to 225 Baton Rouge. Their Gonzales spot established the compact, neighborhood-noodle format they now appear set to replicate in Baton Rouge.
What To Expect On The Menu
Pho Viet's menu leans heavily on pho and other broth-forward bowls, with dishes like bo kho showing up on ordering platforms for the Gonzales location. Online listings present a streamlined lineup centered on noodle soups and shareable sides, per Uber Eats.
Local Context
The Baton Rouge expansion lands amid a modest wave of Vietnamese and pan-Asian concepts in the area. The same ownership group recently introduced a concept called Nammii, hinting at growing local demand for those flavors. At the same time, developers and leasing brokers say Long Farm's retail build-out is picking up speed, creating more space for regional independents and small chains, as reported by What Now.
