One of Grapevine’s go-to spots for big-ticket conferences and weddings has a new name on the door. Birmingham-based Highline Hospitality Group has taken over the Hilton DFW Lakes Executive Conference Center, the sprawling meeting hotel on Grapevine Lake just minutes from Dallas/Fort Worth International Airport, putting a fresh operator in charge of one of the DFW region’s marquee conference properties.
Deal reported Monday
According to the Dallas Business Journal, Highline acquired the Hilton DFW Lakes Executive Conference Center in Grapevine and will now oversee its management. The outlet reports that the purchase extends the Birmingham firm’s growing footprint in Texas.
About the property
The Hilton DFW Lakes Executive Conference Center is marketed as a conference-first resort, with nearly 400 guest rooms, multiple on-site restaurants and a heavy emphasis on meetings. Per the hotel’s listing on Cvent, the property includes roughly 64,000 square feet of flexible meeting space, an IACC‑certified executive conference center, an airport shuttle and a slate of resort-style amenities.
Highline’s regional push
Highline operates as the hospitality platform affiliated with Highline Real Estate Partners, and the firm’s company page lists Birmingham, Alabama, as its base of operations. Industry reporting has followed Highline’s earlier Texas activity, including a South Padre acquisition and conversion, and notes a “buy it, fix it” strategy for repositioning underperforming hotels that helps explain the company’s broader push into Gulf and Sun Belt markets.
Local implications
For Grapevine, the ownership shift lands closest to home for meeting planners and local vendors who depend on the hotel’s packed lineup of conferences and weddings. Given the property’s scale and its quick access to DFW, it is expected to remain a regional workhorse, even as new ownership weighs potential upgrades or operational tweaks that could ripple through the local events economy. The hotel’s meetings profile is detailed on Cvent.
