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South Shore Scores Big as The Greyson Brings Game-Day Bar to Apollo Beach

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Published on March 13, 2026
South Shore Scores Big as The Greyson Brings Game-Day Bar to Apollo BeachSource: Google Street View

The Greyson, a Palmetto-born sports restaurant and bar, is suiting up for Apollo Beach with a new location at 6162 Paseo Al Mar Blvd, Suite 103. The spot will be the brand’s third outing after its original in Palmetto and a follow-up in Lakewood Ranch, blending wall-to-wall game-day viewing and a full bar with a from-scratch menu meant to work for both families and late-night regulars.

As reported by What Now, the Apollo Beach restaurant is expected to feature wings, ribs, salads, artisan flatbreads and handhelds such as a smoked pulled-pork sandwich. The ownership group describes the concept as “a unique upscale/casual family-friendly sports restaurant/bar.” The What Now piece also notes the brand’s launch in Palmetto and its expansion into Lakewood Ranch, and highlights The Greyson's Instagram presence as a main source of pre-opening teasers.

Menu and vibe

According to The Greyson's official website, the Apollo Beach location is listed as “Coming Soon (Early 2026).” The online menu and ordering pages spotlight items such as the Greyson Grass Fed Burger alongside a lineup of flatbreads. The site also details the Palmetto and Lakewood Ranch locations and underscores the concept’s focus on a full bar, happy-hour deals and late-night hours. That mix of scratch-made food and a game-day atmosphere is the formula the owners are looking to replicate on the South Shore.

Local roots and growth

Founders Tom Halkidis and Russell Matthes opened the first Greyson in Palmetto in 2023, followed by a Lakewood Ranch location the next year, Your Observer reported. The duo told local media they are planning multiple additional locations as they grow the brand across the region. Large indoor seating, a dog-friendly patio and plenty of TVs have helped The Greyson build a steady neighborhood following at its existing spots.

When it might open

Industry outlet Business Debut reported that co-owner Russell Matthes said the team had been targeting a second-week-of-March opening for the Apollo Beach buildout, with that schedule still tied to contractor timelines. Business Debut also described plans for a roughly 3,500-square-foot interior with about 160 seats and a patio of around 600 square feet. Locals eager for a firm opening date are being pointed to The Greyson's website and social media channels, where the official announcement is expected to land first.