Coca-Cola is handing over the keys to one of its longtime neighbors. The Coca‑Cola Company has agreed to sell its office and training center at 333 North Avenue to the Georgia Institute of Technology, a deal that would shift a prominent art-deco brick building into campus hands right next to Tech Tower and add badly needed classroom and research space in Midtown.
As reported by CoStar on April 14, 2026, the property, listed as the Coca‑Cola Training Center at 333 North Ave, could be converted into classrooms and research space. The site is within walking distance of Coca‑Cola’s renovated Atlanta headquarters, according to The Coca‑Cola Company.
Georgia Tech's Expanding Midtown Footprint
Georgia Tech has made something of a habit of turning nearby landmarks into campus assets. The Georgia Tech Foundation bought the historic Biltmore in 2016 to expand research and startup space, according to Georgia Tech. The school is also pushing forward on Tech Square projects that aim to knit together research, startups and classrooms across Midtown, per materials from the Scheller College and its Tech Square planning pages.
Why It Matters for the Local Office Market
Universities around Atlanta are steadily turning nearby office buildings into labs and classrooms as demand for research space grows. That shift, with commercial properties getting reworked for campus uses, is part of a broader downtown redevelopment trend that a local outlet recently chronicled in coverage of university-driven projects and large-scale remakes.
Next Steps
CoStar reported that the agreement did not include a disclosed purchase price or closing date, and it was the first publicly reported account of the deal by major commercial real estate media. Local planning filings and university announcements will show whether the building moves quickly from office and training uses to classrooms and research labs, and more details are expected to surface in the days ahead.
