Joe & The Juice is lining up another South Florida splash, filing permit paperwork for a new shop at 536 S. Dixie Highway in Coral Gables. If it moves forward, the Danish juice-and-sandwich chain’s latest spot would bring another Instagram-friendly option to the Miracle Mile retail corridor and extend the brand’s growing footprint in the region.
According to WhatNow, Joe & The Juice New York LLC has submitted permit applications with the Florida Department of Business and Professional Regulation for the Dixie Highway address. The outlet also cites planned shops in Boca Raton, Orlando and Winter Park, and notes that no opening date has been announced.
The company is not exactly a stranger to the neighborhood. Joe & The Juice’s location page already lists a café at The Plaza Coral Gables on Ponce de Leon Boulevard and spotlights its mix of juices, sandwiches and coffee. That page pitches the concept as both a quick-grab stop and a place to linger, the kind of flexible hangout Coral Gables shoppers and office workers tend to hunt for between meetings and errands.
Hiring activity is backing up the permit trail. Joe & The Juice's careers board currently shows listings for an “Assistant Store Manager - New Coral Gables” and barista roles, along with openings tied to Orlando-area stores. Taken together, the postings suggest the chain is staffing up ahead of multiple Florida debuts.
Where Joe Is Expanding in Florida
WhatNow frames the Dixie Highway filing as part of a broader Florida push that includes the planned Boca Raton, Orlando and Winter Park locations.
WESH reported in January that a Winter Park (Orlando) shop is planned near U.S. 17/92 and Lee Road and that no opening date has been announced.
Retail Signs Point Toward More National Tenants
Across South Florida, commercial landlords have increasingly leaned toward national quick-serve concepts, and recent real estate coverage has repeatedly dropped Joe & The Juice’s name into new lease roundups.
The Real Deal flagged the chain in Miami leasing coverage, highlighting the appetite among property owners for recognizable food and beverage tenants that can anchor busy corners.
For now, permits and job postings remain the clearest indicators that a Coral Gables location is on the way. An official opening date and lease documents should eventually spell out the timing and exact storefront details. This story will be updated when permits are posted publicly or Joe & The Juice confirms a firm timeline.
