Sombr, the 20-year-old GRAMMY-nominated singer-songwriter behind last year’s breakout album I Barely Know Her, is set to bring his You Are the Reason arena tour to Milwaukee’s Fiserv Forum on Nov. 3. The New York native is making the jump from sold-out club runs and buzzy festival slots to a full-on arena stretch, with artist presales starting Apr. 14 at 10 a.m. and general tickets dropping Apr. 17 at 10 a.m. Local fans should be ready for a bigger production and a serious scramble for seats.
According to Ticketmaster, the Nov. 3 show is locked in for Fiserv Forum and comes with detailed presale windows: artist presales launch Apr. 14 at 10:00 a.m. CDT, with a public on-sale slated for Apr. 17 at 10:00 a.m. CDT. Additional Live Nation, Spotify and venue presales are also scheduled to roll out before the general sale hits.
Sombr's rise and recognition
Born Shane Michael Boose and raised on Manhattan’s Lower East Side, Sombr broke out in 2025 on the strength of TikTok-fueled tracks like “Back to Friends” and “Undressed,” followed by a heavily discussed debut LP. He went on to score a Best New Artist nod at the 2026 GRAMMYs, according to GRAMMY.com, a boost that helped land him on major festival lineups and late-night TV stages.
Tour support and new music
Coverage of the tour rollout points to a rotating cast of openers depending on the city, with acts like Hannah Jadagu, The Last Dinner Party and Dove Cameron appearing on select dates, per The Music Universe. The announcement also arrived with word that Sombr will drop a new single titled “Potential” on Apr. 16, accompanied by an official music video the same day, as noted in the tour press release at Rocket Arena.
How to score tickets
Fans looking for early access will want to lock in artist presale codes and alerts ahead of time, as Sombr’s official tour hub provides presale sign-up and direct links to authorized ticket vendors. For full ticket details and the official tour announcement, see Sombr.
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