Korean fried chicken chain bb.q Chicken is gearing up for a second San Jose spot, setting the stage for yet another showdown in the South Bay’s growing chicken wars. The planned expansion would extend the brand’s reach beyond its current North Park Plaza location and drop it into a crowded field of bird-focused rivals. No specific site or opening date has been made public yet.
According to the Silicon Valley Business Journal, the move is part of a broader regional push by fast-casual chicken concepts. The outlet notes that bb.q Chicken will be jockeying for attention alongside competitors such as Buffalo Wild Wings Go and Dave's Hot Chicken. Reporter Kristen Gonzalez framed the proposed San Jose addition as the latest example of franchise-heavy expansion across the region.
bb.q Chicken’s own locations page currently lists one San Jose outpost at North Park Plaza, along with nearby Bay Area restaurants in Sunnyvale, Milpitas and Cupertino, per bb.q Chicken's website. For now, the North Park Plaza shop doubles as the chain’s local hub while the company scouts additional sites.
A crowded chicken market
The new San Jose restaurant would arrive in a South Bay scene already stuffed with poultry players, from indie sandwich counters to national franchises that have turned chicken into a full-contact sport for lunchtime and late-night crowds. Coverage of Dave's Hot Chicken's Sunnyvale debut highlighted the chain’s local push, while bb.q’s own Bay Area creep into cities including Oakland and San Bruno has been tracked by KRON/Yahoo.
When to expect more details
The Silicon Valley Business Journal reports that there is still no firm timeline or address for the second San Jose shop. Those clues are more likely to surface first in lease listings or city permit filings before any splashy grand-opening announcement. The outlet also notes that bb.q Chicken’s Bay Area campaign has already added multiple locations across the region in recent years.
For now, San Jose diners will have to keep getting their fix at North Park Plaza while local chicken fans watch for the next move. This story will be updated once company statements or city records reveal the new address and a target opening date.
