High Noon Brunchery is packing up its pink décor in Douglasville and heading for Buckhead, with the Douglasville flagship relocating to a roughly 4,000-square-foot spot on Peachtree Road. The move is being framed as growth, not a goodbye, and the brunch café plans to bring its signature all-pink look to the new space. The Douglasville location closed on June 7, and the team is aiming for a mid-July reopening in Buckhead while construction and interior work are finalized, according to The Atlanta Journal-Constitution.
Lease and location
According to What Now Atlanta, High Noon Brunchery has signed a lease for about 4,000 square feet at 2285 Peachtree Road NE. The space most recently housed Another Broken Egg Café, which lists the Buckhead address as closed. Alan Joel Partners brokered the lease, while AADOF Hospitality represented the brunch spot’s ownership. Construction details have not been released yet, and there is still no firm opening date on the books.
Timeline and announcement
The Atlanta Journal-Constitution reported that High Noon announced the relocation on its social media channels and that the Douglasville outpost’s last day of service was June 7. The same report noted that the team is targeting a mid-July debut in Buckhead. The specific Peachtree Road address, however, surfaced separately through lease coverage reported elsewhere.
What the owners say
In a release, co-founder Porche Perryman stressed that the move is about scale, not retreat: "We're not closing — we're growing," she said, adding that Buckhead puts the brand "within 30 minutes of nearly the entire metro Atlanta market," according to What Now Atlanta. Lorenzo Wyche, co-founder and CEO of AADOF Hospitality, said the Peachtree Road address fits the group’s long-term push to operate "best-in-class hospitality, food, beverage and entertainment concepts" in what he described as premier locations.
Why Buckhead
Buckhead’s stretch of Peachtree Road offers a bigger stage than downtown Douglasville, with a mix of weekday office crowds, weekend leisure traffic and a deeper daytime customer pool that a visually driven, social-media-friendly brunch spot can tap into. High Noon first made a name for itself as a downtown Douglasville destination decked out in all-pink décor and serving a Southern-inspired brunch menu, according to Explore Georgia, so the move reads as a calculated trade-up to a higher-profile corridor.
What to expect
There is still no official opening date, with timing dependent on build-out and permitting. High Noon’s press page aggregates local coverage and is expected to be the first place to confirm the Buckhead opening, menu details and any pre-opening events once the pink brunchery is ready for its close-up.
