Jerome Village is getting a serious sugar boost as Whit’s Frozen Custard readies a new shop at Jerome Village Market, the first of two planned Central Ohio locations. The small-format counter is slated for the Sycamore Trace retail strip near Dublin, where it will tuck into the Kroger-anchored shopping cluster and bring sundaes, shakes, and the brand’s blended “Whitsers” to the neighborhood. The move continues Whit’s steady march across Ohio and nearby states.
How the expansion was reported
According to Columbus Business First, Jerome Village will be the first of two new Central Ohio shops the franchise has in the works. The same report notes a second Central Ohio location planned for Dublin, which the company currently shows as “Coming Soon” on its Ohio locations map.
Where it will be
Per Jerome Village Market, Whit’s is listed at 12068 Sycamore Trace, Plain City, OH 43064 and is marked “Coming Soon.” That address puts the shop beside the Jerome Village Kroger Marketplace and within easy reach of other eateries already operating in the center.
What to expect from the menu
On its Ohio locations page, Whit’s describes its in-store offerings as fresh custard made daily, with signature vanilla and chocolate plus a rotating Flavor of the Week. The lineup also includes Whitsers (custard blended with toppings), sundaes, shakes, floats, and “Whitties” cookie-sandwiches. The company currently lists both the Jerome Village and separate Dublin locations as “Coming Soon,” and has not yet posted specific opening dates or hours.
Brand growth and local context
Founded in Granville, Whit’s has grown into a regional franchise over the past two decades. As of May 2026, the chain operates more than 100 locations across multiple states, according to Wikipedia. The Jerome Village spot fits a broader pattern for the brand, which often targets suburban retail centers and small downtown footprints where quick-service dessert shops tend to thrive.
Neither Whit’s corporate site nor Jerome Village has released an exact grand-opening date. For now, local custard fans and nearby workers will have to keep an eye on the company’s locations page and on Columbus Business First for official opening-day details.
