San Antonio luxury brokerage Phyllis Browning Company has put the Double V Ranch on the block, a sprawling 73,600-acre spread in De Baca County, New Mexico, with an asking price of $35.2 million. The massive parcel sits near Fort Sumner, about 42 miles north of Roswell, and the firm is pitching it as one of the state's largest ranch listings currently on the market. Brokers say its mix of water access, wildlife and ample road frontage makes the property ready to go for cattle operations, hunting use or a long-term legacy hold.
San Antonio firm touts regional expansion
The Double V listing marks Phyllis Browning's push to market high-end ranching assets beyond Texas. CEO Jennifer Shemwell said the expansion "allows the firm to better serve clients seeking exceptional properties across a broader regional market," while Managing Director Brian Cook described Double V as "an incredible property" for large-scale ranching. Those comments and the firm's messaging were reported by MySA.
Water, wildlife and working infrastructure
Public listing material details more than 25 miles of creek frontage along Conejo Creek, Arroyo Mora and Arroyo Arana, plus roughly a mile of Pecos River frontage, multiple springs and numerous ponds, which brokers frame as a rare water package in one holding. The ranch is described as supporting pronghorn antelope, mule deer, quail and seasonal waterfowl across a blend of deeded land and state-lease acres. Those specifics appear in the public listing and brochure on LandWatch.
Built for a working operation
Syndicated listing pages outline operational improvements that include livestock pens and barns, a four-bed, four-bath foreman's residence, multiple guesthouses, extensive fencing and dozens of wells and tanks. The listing materials state those improvements can support roughly 1,200 head of cattle. The asking price pencils out to about $478 an acre on the listing pages, which also show Brian Cook of Southern Ranch Sales as the agent handling inquiries. Homes.com carries those syndication details.
Where it sits in the market
At $35.2 million, the Double V Ranch is priced well above New Mexico's median ranch listing and is positioned as a trophy offering in a state where average ranch listing prices in recent snapshots land in the low millions, according to Land.com. The property is being marketed through Phyllis Browning's in-house listings and across the broader Land Network, which tracks ranch inventory and pricing trends across the Southwest.
The ranch is listed at 315 Cricket Road, Fort Sumner, NM 88119, with inquiries handled by Brian Cook at Southern Ranch Sales through Phyllis Browning Company. The listing went live in early June and is being promoted nationally to reach both ranch and recreational buyers.
