Dallas-Fort Worth's commercial real estate market has grown nearly 40% since 2010, making the region the top growth market in the country and a magnet for investors and corporations from around the world. That expansion was the backdrop for a panel of women leading North Texas brokerage, property management and corporate advisory firms, who argued that surviving the region's growth spurt has meant constantly rewriting how they manage deals, clients and their own teams. The panel took place at the Fairmont Dallas, where the four executives compared today's market to the one they navigated 15 years ago.
According to Bisnow, the panel included Najdi Rafaty of LiNC Commercial Realty, Olivia Loudis of Kairoi Residential, Chelby Sanders of Cresa, and Amber Wernick. Corporate relocations have brought new employers to Dallas-Fort Worth's expanding suburbs, the panelists said, and the region has emerged as a magnet for corporate relocations that few would have predicted a decade and a half ago.
Prosper, Celina and Melissa Move to the Front of the List
Rafaty told the panel that national retailers and investors now ask about Prosper, Celina, Melissa and parts of Fort Worth before anywhere else, a reversal from 15 years ago when those towns weren't on many investors' radars at all, per the same account. She framed the suburbs' rise into primary markets as proof of how much the broader region has matured. Federal data backs up that shift: Celina was ranked the fastest-growing city in the United States between July 2024 and July 2025, surging 24.6% in a single year to a population of 64,427, according to Community Impact. That's nearly quadruple the 16,739 residents Celina counted in the 2020 Census.
'Y'all Street' Pulls Wall Street South
The panelists pointed to what North Texas leaders have taken to calling
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