Netflix is turning the world's biggest animated hit into something you can actually walk through, and it's landing this November in two American cities. KPop Demon Hunters: The Immersive Experience is coming to Netflix House locations in Dallas, Texas, and Philadelphia, Pennsylvania, giving fans a chance to team up with Rumi, Mira and Zoey to fight demons across sets modeled on the movie's fictional Seoul.
According to vitalthrills.com, the experience opens at Netflix House Dallas on November 12, 2026, before opening at Netflix House Philadelphia on November 20, 2026. Guests will join the animated HUNTR/X to restore the Honmoon and take down demons through music and play-based challenges that mix live actors with custom animation and 3D technology, the outlet reports.
The setup pulls fans straight into the film's plot, in which a superstar K-pop girl group secretly moonlighting as demon hunters must band together when a rival boy band secretly composed of demons starts stealing their fanbase, as ABC24 explains. Inside the experience, fans can battle the Saja Boys and face off against the demon Gwi-ma, with the action unfolding across recreations of Myeongdong Plaza, subways, rooftops and the skies above Seoul.
Ticket Windows Open in Staggered Waves
Sales are rolling out in phases rather than all at once. Mastercard credit cardholders got first access starting today, per the same vitalthrills.com report, while Netflix members can begin buying tickets on September 29. Tickets for both locations open to the general public on October 1, 2026.
Pricing tiers vary by experience level. Standard admission starts at $39, with children's tickets for ages 3 to 12 starting at $34, the report notes. VIP packages start at $89 Monday through Thursday and climb to $99 Friday through Sunday.
Photo Ops, a 3D Finale and Familiar Songs
Beyond the demon-battling, the experience leans into fan-favorite characters and music. Visitors can meet Derpy Tiger and Sussie Bird up close and grab exclusive photos with them, and the soundtrack throughout the attraction includes songs like “How It's Done,” “Soda Pop” and “Golden,” capped off by a 3D finale built around “Golden,” per the same account.
Netflix Chief Marketing Officer Marian Lee framed the whole project as an answer to fan demand that's grown alongside the film's numbers. “Fans don't just want to watch KPop Demon Hunters, they want to live in the world of HUNTR/X,” Lee said, according to vitalthrills.com. The film has become Netflix's most-popular movie, drawing more than 325 million viewers and racking up 541 million hours watched, per ABC24.
Both locations will also sell new merchandise alongside themed food and drink items tied to the film, the outlet notes. Netflix House itself operates as a year-round entertainment and retail venue designed to let fans step into the worlds of Netflix movies and shows, having previously hosted attractions built around Squid Game, Stranger Things, Wednesday and One Piece.
