A new Argentine grill and bakery has landed on Orem's food scene, and the city is already sending a welcome its way. G.O.A.T. Argentine Grill & Bakery was featured at Taste of Orem, according to City of Orem, marking a notable introduction for the business among the community's food offerings.
In a social media post, the City of Orem Government wrote, “We want to give a warm welcome to G.O.A.T.” The post links the business to Taste of Orem but does not describe what its appearance involved.
The business’s address is not clear from the available sources. The city’s post places it at 845 N 100 W, while a Yelp search-result snippet lists 800 N 100th W, Ste 104, in Orem, Utah 84057. Because the addresses differ, customers should confirm the location before heading out.
A Name Rooted in Soccer's Biggest Name
The bakery’s name points to soccer star Lionel Messi. The same city post identifies Messi as an inspiration for the business’s name and branding, connecting the G.O.A.T. moniker—commonly used for the Argentine star—to its Argentine grill-and-bakery concept.
The city post does not provide more detail about that inspiration or the business’s backstory. It does, however, identify G.O.A.T. as a Taste of Orem participant and welcome it to the community.
Taste of Orem and Orem’s Argentine bakery history
The Utah Live Concerts Foundation said the inaugural Taste of Orem was scheduled for Sept. 19–20, 2025, at Orem City Center Park. That earlier edition offers a point of reference for the event, but does not establish G.O.A.T.’s participation in it or explain what role local food businesses had at G.O.A.T.’s later appearance.
There is also a separate Argentine bakery precedent in Orem: FOX 13 reported that La Brioche had served the community since 2008 before closing Sunday, Feb. 1; the report does not give a year for the closure. Its history is a local comparison, not evidence of a connection to G.O.A.T.
Specifics like an opening date, hours, menu offerings, or ownership were not part of the available information. As more details emerge about G.O.A.T. Argentine Grill & Bakery, including a confirmed address, Orem diners curious about the city's newest Argentine-inspired stop will have more to go on.
